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Enhance Your Business with Tailored Digital Marketing Solutions
In today’s fast-paced digital world, businesses must adapt to stay competitive. One of the most effective ways to grow and reach new...
Ella Burgess
Oct 94 min read
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Instagram Updates: Stay Ahead of the Game
Instagram has been busy lately. If it feels like every time you log in, there’s a new feature, update, or change to how the platform...
Ella Burgess
Sep 93 min read
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The New Instagram SEO: How to Write Keyword-Rich Captions That Actually Feel Human
In our last post , we talked about Instagram’s big shift: hashtags are out, and keywords are in. But if you’re like most business owners,...
Ella Burgess
Sep 72 min read
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Major Instagram Update: Hashtags Are Out, Keywords Are In
If you’re still loading your Instagram captions with hashtags hoping for a reach boost, it’s time to pivot. Adam Mosseri , Instagram ’s...
Ella Burgess
Sep 72 min read
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The Dirty Secret Behind AI Content: Your Audience Hates It
ChatGPT, Claude, Grok, Perplexity, MidJourney - you’ve all heard of them. And are likely sick of them, too. AI is overwhelming our feeds...
Ella Burgess
Sep 32 min read
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How Canadian Businesses Can Leverage Google’s New AI Mode
Date: August 21, 2025 Google’s new AI Mode  in Search is now available in Canada. While this feature is useful for everyday searching, it...
Ella Burgess
Aug 232 min read
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Google Search Adds AI Mode in Canada
Google has officially introduced AI Mode  in Search for Canadians. This new feature is designed to give people clearer, more complete...
Ella Burgess
Aug 232 min read
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The Ultimate Instagram Setup Guide for Wellness Brands: Maximize Your Reach and SEO in 2025
Instagram has evolved far beyond the days of aesthetic feeds and random hashtags. In 2025, it’s a full-fledged discovery...
Ella Burgess
Jul 243 min read
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The Power of Instagram for Wellness Brands: Who’s On It and Why It Matters in 2025
In the age of digital discovery, Instagram has become one of the most influential platforms for wellness brands to educate, inspire, and...
Ella Burgess
Jul 243 min read
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Drive Business Growth with Tailored Marketing Solutions
In today's rapidly evolving business landscape, having a one-size-fits-all approach to marketing simply doesn't cut it anymore. Each...
Ella Burgess
Jul 144 min read
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The Power of Trial Reels: How to Test Content Like a Pro on Instagram
If you’ve ever spent hours creating a Reel, only to hesitate right before posting - wondering if it’ll perform or completely flop - this...
Ella Burgess
Jul 143 min read
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The Rise of Quiet Marketing: Why Brands Are Shifting from Viral to Valuable
Viral is loud. Valuable is lasting. As 2025 approaches, the smartest brands are turning down the volume and tuning into meaning. Quiet...
Ella Burgess
Jul 141 min read
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2025 Brand Strategy: Psychology-Backed Marketing for Gen Z & Millennials
Gen Z and Millennials don’t just buy—they believe . If your branding doesn’t tap into identity, psychology, and shared values, you're...
Ella Burgess
Jul 141 min read
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What AI Wants: How to Create Content AI Tools Recommend and Crawl
AI isn’t the future - it’s the filter . If you want your content to rank, be referenced, or even discovered, you need to know what AI...
Ella Burgess
Jul 141 min read
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Social Media Management That Converts (Not Just Performs)
Good social media management isn’t just about showing up—it’s about showing up with strategy. At Haus of Dawn, we help businesses cut...
Ella Burgess
Jul 132 min read
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Choosing the Right Digital Marketing Partner
Finding the right digital marketing partner can be overwhelming. With countless options available, how do you choose the right one that...
Ella Burgess
Jul 94 min read
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Building a Brand That Actually Connects: Social Media Marketing for Small Businesses in Ontario
Let’s be real—building a brand online isn’t just about posting pretty pictures or chasing followers. Especially for small businesses in...
Ella Burgess
Jul 83 min read
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How to Write Instagram Captions That Show Up on Search Engines (Without Sounding Robotic)
If you’re still treating Instagram captions like a throwaway detail, it’s time to shift your mindset. Thanks to Meta’s July 2025 SEO...
Ella Burgess
Jul 83 min read
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How To Leverage Instagram's New SEO Update Through Your Social Media Strategy
Have You Heard About Instagram's Major July 2025 Update? If not, you're already two steps behind - but don't worry, we're about to catch...
Ella Burgess
Jul 83 min read
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July 2025 Instagram & Facebook SEO Update: Why It Matters for Your Brand
The July 2025 Meta Update That Will Change Everything On July 10, 2025, Meta will roll out one of the most important updates for...
Ella Burgess
Jul 43 min read
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