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A carousel needs more than valuable information to hold attention. It needs to give people a reason to keep swiping.

Beautiful design can help someone pause, but momentum is what keeps them moving.

If each slide does not make the next one feel worth seeing, people will drop off before your best point.

Your cover should create an open loop.

Instead of only naming the topic, introduce a problem, question or outcome your audience already cares about.

Slide two is your second chance to earn the swipe.

Instagram may reshow a carousel using another slide if someone didn’t engage the first time, so this card should be just as clear and compelling as the cover.
Use it to make the reader feel, “This is exactly what I need to know.”

Every slide should reward the swipe.
Give one clear insight per card so the reader feels they are gaining something useful, not just moving through filler.

A strong carousel should feel like a story, not a random list of tips.

Move from the problem, to the reason it happens, to the shift your audience needs to make.

Design should make the message easier to understand.

Clear hierarchy, strong contrast and short copy help people process the point quickly on a phone screen.

The best carousels create a rhythm: insight, curiosity, swipe and reward.

Each slide should either answer a question or open the next one.

The goal is not to make people swipe just for the metric.

The goal is to make every swipe feel useful, memorable and worth saving.

A carousel needs more than valuable information to hold attention. It needs to give people a reason to keep swiping.

Beautiful design can help someone pause, but momentum is what keeps them moving.

If each slide does not make the next one feel worth seeing, people will drop off before your best point.

Your cover should create an open loop.

Instead of only naming the topic, introduce a problem, question or outcome your audience already cares about.

Slide two is your second chance to earn the swipe.

Instagram may reshow a carousel using another slide if someone didn’t engage the first time, so this card should be just as clear and compelling as the cover.
Use it to make the reader feel, “This is exactly what I need to know.”

Every slide should reward the swipe.
Give one clear insight per card so the reader feels they are gaining something useful, not just moving through filler.

A strong carousel should feel like a story, not a random list of tips.

Move from the problem, to the reason it happens, to the shift your audience needs to make.

Design should make the message easier to understand.

Clear hierarchy, strong contrast and short copy help people process the point quickly on a phone screen.

The best carousels create a rhythm: insight, curiosity, swipe and reward.

Each slide should either answer a question or open the next one.

The goal is not to make people swipe just for the metric.

The goal is to make every swipe feel useful, memorable and worth saving.

You’ve never had waffles like these… 🧇

Content creation for @getwaffledaddy

#ContentCreation #ContentVideography #SocialMediaContent #RestaurantContentIdeas

You’ve never had waffles like these… 🧇

Content creation for @getwaffledaddy

#ContentCreation #ContentVideography #SocialMediaContent #RestaurantContentIdeas

Coffee chat episode 1: perfection doesn’t equal impact.

P.s. This latte was performative (not ready to show off the latte art skills yet) 👀

#ContentStrategy #SocialMediaMarketing #ContentIdeas #CoffeeChat

Coffee chat episode 1: perfection doesn’t equal impact.

P.s. This latte was performative (not ready to show off the latte art skills yet) 👀

#ContentStrategy #SocialMediaMarketing #ContentIdeas #CoffeeChat

Content creation for @ericdifitness at @limitlessera

#WellnessVideography #WellnessMarketing #FSTPractitioner #CinematicSocialMedia

Content creation for @ericdifitness at @limitlessera

#WellnessVideography #WellnessMarketing #FSTPractitioner #CinematicSocialMedia

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