top of page

HoliRaw Nutrition

HoliRaw | Social Media Growth & Content Strategy


Led organic social media content creation and strategy for HoliRaw, implementing a strategic mix of short-form video (Reels), educational content, and approachable, brand-driven storytelling. This approach established a consistent brand voice while driving measurable growth across visibility, engagement, and audience discovery.


Key Performance Metrics:


  • Views: Increased to 18,000+ monthly views on Instagram (+54% month-over-month), with total visibility reaching 33,930 views over a 30-day period

  • Reach & Discovery: 46% of views from non-followers on Instagram and 51% on Facebook, demonstrating strong algorithmic distribution and new audience reach

  • Engagement: Content interactions increased by over +226% on Facebook, reflecting strong audience resonance and community engagement

  • Follower Growth: Achieved steady growth with +32 new Instagram followers and +30% follower growth on Facebook

  • Overall Growth Trajectory: Combined visibility across platforms increased by approximately +59% over three months, signaling strong compounding growth and brand recognition


This strategy successfully transformed HoliRaw’s social presence into a trusted, recognizable brand voice, increasing both discoverability and audience trust through consistent, education-driven, and personality-led content.

bottom of page