Ella Dawn

Users across the globe reported issues accessing Facebook, Instagram, WhatsApp, and Messenger on Friday, June 12, as Meta experienced a widespread service disruption affecting thousands of accounts. According to outage-tracking website Downdetector, reports began surging shortly before 10 a.m. ET, with more than 100,000 Facebook users reporting problems at the peak of the outage. Thousands of additional reports were logged for Instagram and Messenger. Users reported a variety of issues,...

If your Instagram growth has felt inconsistent, unpredictable, or plateaued, the issue is not the algorithm working against you. The issue is that most strategies are still rooted in how Instagram used to work. Not how it works now. In 2026, Instagram is no longer a platform built around who you follow. It is built around what you are interested in. This shift has changed how content is distributed, how brands grow, and what actually performs. The creators and businesses seeing consistent...